Our Mission
Sobrynth gives employers the benefit their workforce has always needed: real, dedicated supportÂ
for substance use disorder and sober curiosity, so no one has to figure it out alone.
We envision a world where every person navigating substance use, whether in recovery, sober curious, orÂ
supporting someone they love, finds the same thing at work: resources, respect, and zero stigma.
Marin Nelson is the Founder and CEO of Sobrynth, a workplace benefit designed to help employees and families navigate substance use, sobriety, and recovery. Sobrynth provides 24/7 care navigation and peer coaching, connecting individuals wherever they are on their personal sober path.
Â
Before launching Sobrynth, Marin spent more than 15 years in enterprise software and healthcare technology, leading revenue growth and go-to-market strategy for both startups and global technology companies. Her work has consistently focused on building solutions that help organizations better support the people they serve.
Â
Marin is also the co-founder and former president of Soberforce, an employee resource group she launched at Salesforce in 2020 that supports sober and sober-curious employees and their allies. Through her work with Sobrynth and Soberforce, she has become a leading voice in the recovery-friendly and sobriety-inclusive workplace movement.
Â
Marin brings both professional and personal experience to this work. She is in long-term recovery herself. Â
Â
She frequently speaks with employers and industry leaders about reducing stigma, supporting families, sober curiosity and creating workplaces where employees feel safe seeking help wherever they are in their sober journey.
Marin Nelson
Our Founder & CEO
Hallie Corbett
COO
Hallie leads operational strategy and growth at Sobrynth, bringing more than a decade of healthcare operations experience across mental health and behavioral health settings. Before Sobrynth, she built and scaled the franchise operations model at Ellie Mental Health, developing the infrastructure behind the company's national expansion. At Sobrynth, she's focused on one thing: building the systems that let human connection scale.
Nick Milligan
CTO
Nick brings more than a decade of experience leading IT, security, and compliance across mental healthcare organizations, with a deep focus on building infrastructure that is secure, accessible, and built around the people using it. At Sobrynth, Nick leads development and maintenance of technical systems that ensure every member interaction remains private, protected, and seamless.Â
Jess Ferretti
VP of Sales
Jess leads employer and broker business development at Sobrynth. She brings more than a decade of experience in behavioral health and health management sales. Prior to Sobrynth, Jess held sales roles at Spring Health and You Are Accountable, where she built deep expertise in employer-facing behavioral health benefits and the conversations that move organizations from awareness to action. She brings both the strategic instincts and the relational depth that complex benefit sales require.
Betsey DeGree
Recovery Support Manager
Betsey is a Licensed Alcohol and Drug Counselor with more than 15 years of clinical experience across intensive outpatient, residential, abstinence-based, and harm-reduction settings. At Sobrynth, she leads peer support quality and coach development, ensuring that every Sobrynth coach brings both clinical grounding and genuine empathy to each interaction.Â
Betsey is a committed advocate for individualized paths to recovery, a value that runs through everything Sobrynth does.
Jackie Darrah
Legal Compliance Consultant
Jackie is a healthcare attorney with broad experience spanning health technology and care delivery systems, Jackie brings a multi-perspective view of regulatory compliance, strategy, and business development in healthcare environments.Â
Her guidance helps Sobrynth navigate a complex legal and compliance landscape with confidence.Â
Melissa Fors Shackelford
Chief Marketing Officer
Melissa leads brand strategy, content, and growth marketing at Sobrynth. She brings more than 20 years of experience scaling healthcare brands at organizations including Optum, Cigna/Express Scripts, and Hazelden Betty Ford.Â
A board director and seasoned growth strategist, Melissa brings the rare combination of enterprise brand experience and deep familiarity with behavioral health audiences to Sobrynth's mission of making the workplace safer for everyone navigating substance use.Â
Rob McCormick
Executive Creative Director
Rob McCormick is a creative leader with 20 years of experience shaping brands and leading integrated marketing across consumer, healthcare, and SaaS organizations, Rob leads the visual and creative strategy that brings Sobrynth's mission to life.
His work ensures that every employer presentation, employee touchpoint, and piece of platform content reflects the warmth, clarity, and confidence at the heart of the Sobrynth brand.Â
Sobrynth Advisors
Marvin Seppala, MD
Addiction Psychiatrist
Marvin D. Seppala, MD, is an addiction psychiatrist who does private practice, forensic work, and some consulting. He is an international speaker on issues of addiction and recovery. Dr. Seppala was chief medical officer at the Hazelden Betty Ford Foundation for over two decades, retiring in December 2021. He is an Adjunct Assistant Professor at the Mayo Clinic College of Medicine & Science and at the Hazelden Betty Ford Graduate School of Addiction Studies.Â
Sheri Beck
Privacy and Cybersecurity legal and compliance expert
Sheri has significant health care experience having worked in legal, compliance and privacy executive roles for over 25 years. She has held Privacy Counsel and Privacy Officer roles at Surescripts, Cigna and Prime Therapeutics. She has led cybersecurity incident response teams at three large health care organizations, leading those organizations through a myriad of privacy and cybersecurity incidents.Â
Matthew Robinson
Owner, KlasRobinson Q.E.D.
Co-founder and Principal of KlasRobinson Q.E.D., Matt Robinson has been a consultant in the hospitality industry for almost 20 years, specializing in market research, feasibility analyses and economic impact studies. With a background in planning and economic development, Mr. Robinson has specific expertise working in Indian Country on gaming and other tribal economic diversification projects. Mr. Robinson recently completed his second consecutive term on the Executive Board of the National Indian Gaming Association and currently serves on NIGA’s Spirit of Sovereignty Committee.Â
Seth Ravine
Chief Commercial Officer
Seth Ravine is the Chief Commercial Officer at OneCall. He previously served Chief Commercial Officer, and prior to that was Senior Vice President of Strategic Solutions at Modivcare.Â
Before he joined Modivcare, Seth served as the Senior Vice President of Sales at VRI and held previous senior leadership roles, including Chief Revenue Officer at Acclaris, a Wills Towers Company, and Senior Vice President of Sales and founding team member of Silverlink Communications.Â